##### Intro - 
I bring rich experiences in tech, eCommerce, and customer management.

I bring 4 years of PM experience across variety of roles involving hardware, software products and tackling problems like sales lead management, customer service, product marketing, product positioning and online commerce. My last 2 roles had the largest scope that I have managed as a PM and I’m also happy to talk about the experience before that if you wish. 
- At Dell, I initially managed a high performance PC product and collaborated with marketing team to improve positioning to grow its market share by 10% in less than 2 years. In Covid, my learning accelerated further as it brought new paradigm and speed to market became even more critical. For example, I faced situations where I had to pivot to compete better during chip shortage periods.
- With this rapid learning, I felt that I can drive bigger impact across a range of products by owning a platform product. I pursued the principal PM as a step up opportunity to drive sales for pan-Dell customers worth $100B+ revenue powered by 8 products. I am currently working as a Principal PM for cart, quote, order APIs driving purchase experiences. I mainly think from platform perspective to enable purchase capabilities that can have maximum exposure to all revenue streams and then drive for their adoption.

##### Relevant experience: 
1. Customer lifecycle management and NPS - built a loyalty product to increase customer retention, and worked on initiatives to increase product NPS
2. Product management - High performance PC - launching in competitive market and winning market share
3. Platform PM - growing capabilities to enable online, self-serve customer experiences that drive retention

##### Questions: 
1. I am interested in understanding the program's success criteria and what type of responsibilities I can have as an advisor to the program.
2. Where do you need the most help right now? 
3. Emerging trends in digital marketing
	1. AI for data analytics 
	2. Automated customer lead funnel management 
	3. Generative AI and chatbots
	4. Voice search
	5. Augmented reality

### Call on Apr 24:
Benefits, program, share my experience, 
##### Benefits: 
- Dynamic partnership with you, sit with committee, discuss industry trends, 
- Meet faculty members
- Opportunities - short presentation or case study
- Become a change agent through professional development/mentoring opportunities
- Digital badge

##### Program: 
- Self-paced course, enabled by faculty and student discussions
- Drive change back into organization
- Typically training budget sponsored by companies
- Typical persona: High potential employee
- Maintain forward thinking
- Advisory time commitment: 1-year fee, 3x 90 minute board meetings in a year
	- Fee: 
	- Program fee for committee members: $1000
	- Program fee for students: $4995
- Additional opportunities for advisors: promoting the program, social media, mentoring capstone projects 

